Comparison Data in Ad Intel
It would be great if inside Ad Intel, when selecting a time frame, it displayed comparative statistics for selected time frames. This is shown in the executive report, but not in Ad Intel.
Show stats from Instagram Ads
When a partner discusses Ad campaign performance with a customer they would like to include Instagram Ads stats along with other Ads for comprehensive reporting all in one dashboard.
Notifications for failed connections
When an Ad connection breaks or expires partner should be notified know about those failures so that it gives a better experience for users and does not impact the trust with the product.
Manage comments on Facebook & Instagram ads
Manage the comments left on Facebook/Instagram ads separately from comments on organic posts. Click on an ad in Advertising Intelligence and see associated comments and either a) click on a link that takes them to Facebook/Instagram to see and respond to the post OR b) respond to the comment right from Advertising Intelligence.
Connecting external call tracking eg CallRail
We would allow AdIntel to connect with external call tracking as we do with internal Marchex phone call stats.
Show stats from LinkedIn Ads
When a partner discusses Ad campaign performance with a customer they would like to include LinkedIn Ads stats along with other Ads for comprehensive reporting all in one dashboard
ROAS, ROI, CPM, CPC, CPA, CPV, and CTR.YoY
Return on Ad Spend metrics inside of Ad Intel, along with a variety of other metrics. Having those numbers calculated across ad platforms would allow for a greater overal perspective on ad spend.
Connect to Google Ad Manager
We would like to be able to show ad campaigns on our owned and operated inventory served by google ad manager.